Blog

Insights on admissions, student engagement, and AI in higher education.

AdmissionsMarch 10, 2026

How AI is Changing Admissions at International Universities

Institutions around the world are rethinking how they respond to prospective students. Here's what the data says about speed, language, and conversion.

Student BehaviourFebruary 28, 2026

Why Prospective Students Abandon Your Website at Night

Over 40% of website visits from prospective students happen outside office hours. If no one is there to answer, they move on — often to a competitor.

AI & TrustFebruary 14, 2026

Verified Answers Only: Why Hallucination-Free AI Matters in Education

When a prospective student gets a wrong answer about visa requirements or tuition fees, the damage isn't just one lost lead. We explain why content grounding is non-negotiable.